Growth of the event

The annual report from EVENTmb, one of the most authoritative and reliable sources in the events industry, tells how 2022 is incubating a trend that could soon become predominant in the sector: asynchronous events. What are asynchronous events? We are traditionally used to thinking of the event as a spot moment, of variable duration, but which begins

The use of social media has always been an excellent tool for promoting events. Starting from Instagram and Facebook up to Linkedin, marketing on these platforms offers the possibility of obtaining excellent results and improvements. Precisely for this reason, the potential of using marketing for events on should not be underestimated

With growing uncertainty surrounding events, keeping up with trends as you plan for the new year definitely helps. Let's explore a summary of the top 6 trends for the events industry in 2022. At the start of 2021, event organizers and marketers around the world had high hopes for the year

The phygital mode, also called "hybrid", is the one that combines the possibility of participating in an event in person (physical mode), but also virtually (digital mode). In this period of uncertainty relating to the health situation it seems like the perfect solution to guarantee the success of your event. In fact, this way you can guarantee safety

Every freelancer is a brand in his own right: architects, doctors, lawyers give value to their brand by doing their job well: a project well done, taking care of your patient, a difficult cause won... If you are an event organizer, the same the same goes for you: a successful event will increase your reputation. 

How many times have you found yourself quoting the famous proverb "time is money"? A simple phrase but one that applies perfectly to various fields, including work, among many others. In fact, when you don't know how to best manage your time you miss out on earning opportunities, sometimes even without being aware of it!

Did you know that Italians spend an average of 2 hours a day on social networks? Well yes, social media has become and will become an increasingly integral part of our lives. Using social media isn't just important when it comes to promoting ticket sales for your event, attendance must

Nowadays everyone talks about Big Data but when it comes to explaining what they are and how they can help the world of events, difficulties begin. In essence, what importance can they have for our sector? Their collection and analysis helps us measure success by considering participation, involvement and