Community

Community platforms allow you to create, nurture and manage the community connected to your brand, all in a single place that is always accessible thanks to the power of digital. This technology will give you the opportunity to interact with your industry all year round, increase loyalty and collect data on the interests of all members.

The community represents a fundamental component for a brand, which is why community engagement becomes an essential activity to implement in your marketing strategies. A community can be built around any topic: from the most followed TikToker of the moment (of course it's him), to the protection of the wild cat of the Scottish Highlands (which is anyway

Today we hear more and more about digital community. This is nothing other than the evolution of the traditional community with which we relate and feel we belong. The community mostly develops on social media and companies have already learned to exploit these powerful means to create communities that revolve around their brand

In an increasingly digital landscape, face-to-face relationships seem to become a rarity over time. However, people need real live experiences: this is why supporting the realities of your area, through the organization of a local event, will strengthen community ties. The common thread of these events

The idea of ​​a possible metaverse can be seen, apparently, as something alienating and truly complex. In fact, the metaverse aims to completely change the interaction between users in online spaces, as well as simple navigation on the Internet. What effects could it have on your events? What does this new one consist of

Do you believe that community is a fundamental factor for a brand but not for an event? Wrong! You have to think of your event as if it were a real brand with its own precise identity, which offers unique products/services and gathers around it people with the same passion! In this way, thanks to the sense of belonging to the