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Guides, trends and practical advice to plan, manage and grow successful events.
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articles on events and technology
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Let’s face it: if you work in the trade show industry, sooner or later you’ve probably asked yourself how much trade show software costs.The question you might not have asked yet is: should I actually start seeing it as an investment
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In the event industry, choosing the right technology partner can mean the difference between a smooth, successful event and a logistical nightmare.That’s why many organizers face a crucial question:Is it better to rely on a software house that builds a custom
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Let’s be honest: the main goal of any event is to increase ROI for the organizer.There are many ways to achieve this, and one of the most effective is by attracting event sponsors. Sponsoring an event is a unique opportunity for brands
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With Covid-19 we realized: security is a fundamental component of events, and it goes hand in hand with functionality, efficiency, and above all, technology.It was technology, in fact, that gave a turning point to the sector during what could have been
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In restaurants, the debate never ends: some people find QR code menus inconvenient or impersonal, while others see them as simple, safe, and efficient.Regardless of opinion, QR codes have come a long way — from a fluctuating trend to becoming a
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Event registration is one of the very first touchpoints between attendees and organizers.A well-designed event registration form acts like a business card — it sets expectations, reflects your brand identity, and can even determine how engaged participants will feel before the event begins….
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In today’s digital era, large enterprises must stay ahead of technological innovation to maintain their competitive edge.This is especially true for medium-to-large corporations that regularly organize complex, large-scale events. That’s where the LetzFair corporate event app becomes a game-changing tool—helping companies manage events
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There’s no doubt: the corporate world is changing.With trends like quiet quitting, great resignation, and coffee badging, modern workplaces are evolving fast. Today’s companies operate in an increasingly competitive environment that demands flexibility, innovation, and genuine attention to employee well-being and engagement. The rise
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In today’s marketing world, and especially in the event industry, gamification on your events is becoming increasingly popular. This approach, which integrates game mechanics into non-gaming contexts, is particularly effective in hybrid and fully digital events. Event organizers who use gamification aim to
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Hai paura di non avere abbastanza visitatori al tuo evento? Il Marketing pre-evento è la soluzione per vendere tutti i biglietti!
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Espositori estremamente insoddisfatti nel 2019, come possiamo migliorare l'esperienza dei veri clienti delle fiere? Scopriamo con i dati
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I professionisti che attualmente devono affrontare livelli di stress eccessivamente elevati, possono vivere problemi come il burnout
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