Vinitaly is the International Wine and Spirits Exhibition, held annually in Verona since 1967.
The event is dedicated to professionals, importers, distributors, international buyers, restaurateurs, oenologists, critics, sommeliers, and collectors, as well as enthusiasts, curious visitors, and anyone with an interest in wine and its surrounding world. It is a colossal event, allowing attendees to discover and taste wines of every type, from the most renowned to niche productions from every region of Italy and the world. Vinitaly is a global reference point, attracting hundreds of thousands of visitors every year.
For the 2022 edition, LetzFair supported Vinitaly by providing an advanced integration with their existing app. In particular, our Agenda functionality was activated, allowing buyers and sellers to schedule appointments in a simple, direct, and targeted way.
Through this integration, every app user, whether exhibitor or buyer, could identify relevant contacts, schedule meetings efficiently, and coordinate their trade fair calendar. This tool made a real difference in time management, reducing wasted travel and ensuring that every interaction was truly valuable.
The numbers from the 2022 edition speak for themselves: Vinitaly 2022 was not just a return to normality after critical periods, but an edition with a strong international focus and emphasis on quality networking.
Thanks to the LetzFair integrated agenda, Vinitaly facilitated tens of thousands of scheduled meetings, amplifying the value of participation and allowing exhibitors and buyers to focus on meaningful relationships. Value here is measured not only in numbers, but in opportunities: business, discovery, collaboration, and export.
