Networking at events is a crucial activity for companies and professionals who want to expand their contact network and create new business opportunities. In particular, physical events — such as trade shows, conferences, and conventions — offer the invaluable opportunity to meet other…

In recent years, the events industry has undergone major transformations. These changes have increased the demand for digital tools and specialized services designed to enhance the participant experience. If it’s not already clear, we’re talking about the platform for events — the core…

Sustainability and circular economy are — and will continue to be — the key to all upcoming and future events. The event industry plays a crucial role in driving many economies. For this reason, it’s essential to focus on awareness and shared responsibility to reduce the…

TikTok has rapidly become one of the most popular social media platforms in recent years. Known as the go-to social network for Gen Z — its core audience ranges from 15 to 25 years old — TikTok is now attracting growing attention from brands eager…

The events industry has undergone one of the most significant transformations in its history — not only changing its habits but also redefining its mindset. In this renewed context, many companies are rediscovering the power and potential of pop-up events. Often organized…

In a previous post, we mentioned RE-AK Technologies, a Canadian start-up that successfully launched a pilot project using Artificial Intelligence in Customer Success — specifically to detect participants’ moods, emotions, and engagement during events through wearable devices.It might sound like science fiction, right?But it’s…

In un contesto attuale in cui si sta riscoprendo la bellezza di ciò che ci circonda, e il valore intrinseco che In today’s context, where people are rediscovering the beauty of what surrounds them and the intrinsic value of local places,…

We are living in the digital age — an era full of opportunities made possible by the Internet and advanced technologies accessible to most of the global population. While these tools bring countless advantages, they also come with risks and potential…

Non-fungible tokens (NFTs) are digital assets that use blockchain encryption and smart contracts to certify the ownership of any digital item — whether it’s an image, video, or audio file. There are two main types of tokens: fungible and non-fungible.Fungible tokens, such as Bitcoin, can…

The COVID-19 pandemic dramatically changed how millions of people live and connect. However, technology stepped in as a powerful ally, allowing daily and professional activities to continue within the new restrictions. To prevent contagion, many events shifted from in-person to virtual or…