Finally, the moment we’ve all been waiting for — the trade show industry is back!But dear exhibitor, are you ready for the restart? There’s a growing desire to return to those intense, demanding, yet incredibly rewarding and stimulating days.The excitement of meeting new people,…
Pandemic and Events: What the Trade Show Industry Has Learned
Over the past 14 months, the pandemic has put the global event industry to the test, forcing every event organizer to rethink their business model and embrace digital transformation more than ever before. Here’s what the trade show sector has ultimately learned from the pandemic and events crisis: 1. Trade Shows Remain Essential…
In-person Events: How to Prepare for Their Return
A year after the pandemic forced in-person events to come to a halt, things are finally improving. As restrictions ease, many countries are preparing to return to live, physical gatherings—and it’s time to get ready for a smooth transition from online to in-person experiences….
App for Events: How to Ensure Safety at Your In-person Event
As we make our long-awaited return to in-person events, mobile technology is set to play a crucial role—and event apps will be at the heart of ensuring a safe and secure environment for everyone involved. An app for events is a powerful tool that helps organizers…
Restarting the Events Industry – IEN2021: Key Insights and Takeaways
IEN2021 was a major event hosted on the LetzFair platform, bringing together top professionals and experts from the Italian trade fair industry. The goal of the conference was to plan a strong post-Covid restart for the events sector and to share practical advice for exhibition…