How many times have you said the famous phrase “time is money”?A simple but powerful statement that applies perfectly to the world of work—and even more so to the event industry. Poor time management can cost you valuable opportunities, often without you…
Event Promotion on Social Media: How to Stand Out and Boost Your Event Attendance
Did you know that Italians spend an average of two hours a day on social media?Yes — social platforms have become, and will continue to be, an essential part of our daily lives. When it comes to Event Promotion on Social Media, maintaining a constant…
The Importance of Participant Data: A Treasure to Multiply and Protect
Have you ever wondered how participant data from your events is used by some of the major event platforms on the market? Wouldn’t you prefer to maintain full ownership of what represents one of your most valuable business assets? In today’s event industry, the…
How to Structure a Satisfaction Questionnaire for Participants: 5 Golden Rules
Your event — the one you’ve organized with dedication, hard work, and maybe even a bit of stress — has just come to an end.Now it’s time to gather valuable feedback from participants to understand what they appreciated most and what,…
Personalize the Experience of Your Participants Through Technology: Here Are the Benefits
It’s Sunday, and you decide to make the most of your day off by shopping for a new pair of shoes. You take a stroll down your city’s main shopping street, hoping to find exactly what you need. Unfortunately, none of…
Event Organizers, Creators of Emotions
Event Organizers, Creators of Emotions — ask any exhibitor or attendee, and you’ll always get the same answer:What people take home at the end of an event are emotions. Whether it’s inspiration, excitement, boredom, stress, or disappointment, the way participants feel during an event determines…
Dear Exhibitor, Are You Ready for the Restart?
Finally, the moment we’ve all been waiting for — the trade show industry is back!But dear exhibitor, are you ready for the restart? There’s a growing desire to return to those intense, demanding, yet incredibly rewarding and stimulating days.The excitement of meeting new people,…
Big Data and Events: Much More Than Just Data Collection
Nowadays, everyone talks about Big Data, but when it comes to explaining what it really is — and how it can benefit the event industry — things start to get complicated. So, what role do Big Data actually play in our sector? Their collection and…
Matchmaking: Finding the Right Partner at Events and Trade Fairs Has Never Been Easier
Finding the right partner can be challenging. Whether it’s about love, business, or friendship, it always requires time, effort, and a bit of courage. Wouldn’t it be great to get a little help and instantly meet the person who’s perfect for…
The Benefits of Indoor Navigation for Trade Shows and Conferences: Never Go Without It Again
Have you ever seen visitors completely lost while trying to find a booth inside a massive exhibition hall? Or, as an organizer, have you ever wanted to understand which corridors are most visited or where attendees tend to stop the most…